Arna is THE naturist campsite to go to on the Atlantic Coast in France. For 45 years families and nature lovers have been enjoying the amazing freedom and sunshine of Arna.
In 2016 i started a rebranding of their visual identity. We decided to work with the strong elements of the previous logo and to combine them with a softer range of colours to unify the vocabulary of the house style.
From brochures to way finding on the site, this new wave has taken over the complete identity of the campsite.